RENUKADEVI, M and Hema, G A (2020) A STUDY ON CUSTOMER ATTITUDE TOWARDS MARKETING OF HANDLOOM PRODUCTS. International Journal of Research and Analytical Reviews, 7 (1): IJRAR20014. pp. 330-334. ISSN 2348-1269

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Abstract

Handloom industry is the integral part of textile industry in our country. It has passed through different stages
of development. In modern days, peoples use more frequently power loom and textile products than handloom
products. The handloom business sector focus towards quality, variety, durability, etc. aspects of handloom products
so that marketing of their products become easier. Here, is an attempt to make a study on marketing of handloom
products.

Item Type: Article
Uncontrolled Keywords: handloom, products, business.
Divisions: PSG College of Arts and Science > Department of Corporate Secretaryship
Depositing User: Mr Team Mosys
Date Deposited: 25 Jul 2023 06:24
Last Modified: 25 Jul 2023 06:24
URI: http://ir.psgcas.ac.in/id/eprint/2001

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