Mr. GowriShanka, R and Dr.Saranya, B A Study of Millennials’ Preferences for Social Media Advertising in Coimbatore City. A Study of Millennials’ Preferences for Social Media Advertising in Coimbatore City, 21 (11). pp. 694-700. ISSN 0044-0477

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Abstract

Fundamentally the Social Networking sites is the social networking platform like face book,
but now it’s transformed into the business podium which can be used by offering advertisement
on the websites. Business campaign is now possible with the payment for advertisement on
social networking sites for the concerned community or the group of peoples. These types of
advertisement are more effective and play a better role in advertisement communication and
for specific group of peoples.

Item Type: Article
Divisions: PSG College of Arts and Science > Department of Commerce
Depositing User: Mr Team Mosys
Date Deposited: 03 Jan 2024 05:47
Last Modified: 03 Jan 2024 05:47
URI: http://ir.psgcas.ac.in/id/eprint/2089

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