Rajasekaran, R and Gokilavani, S (2013) A Study on Supply Chain Strategy of Exporterswith Reference to Hosiery Product Export in Tiruppur City, Tamil Nadu State. Global Journal of Management and Business Studies., 3 (7). pp. 725-732. ISSN 2248-9878

[thumbnail of Commerce aided_R.Rajasekaran 4.pdf] Text
Commerce aided_R.Rajasekaran 4.pdf - Published Version
Download (111kB)

Abstract

A Company’s supply chain now plays an important role and it is anessential strategic resource in the achievement of the strategic goals.Many companies are implementing supply chain management strategyin an effort for profit maximization with customer satisfaction. The objective of the study is to focus on the innovative strategies of Supply Chain Management, which is adopted by hosiery product exporters of
Tiruppur city. Based on the objective framed, a systematic research methodology has been adopted, collected required data from availableresources and analyzed with suitable statistical tools. The study reveals that, the hosiery exporters of Tiruppur have followed a standard and
systematic supply chain strategy and also outsourcing logistics system for their business. The opportunity for foreign trade increases every day. It creates the awareness to go for a systematic supply chain strategy, which leads to business prosperity. This particular study also
reveals certain issue which affects the supply chain strategy in turn it helps the exporters to stabilize themselves for the betterment of the business. It also creates a room for future research programs

Item Type: Article
Subjects:
Depositing User: Users 1 not found.
Date Deposited: 02 Dec 2021 11:24
Last Modified: 02 Dec 2021 11:25
URI: http://ir.psgcas.ac.in/id/eprint/62

Actions (login required)

View Item
View Item
Altmetric