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Article

Gayathiri Devi, C and Priya, D (2024) The Mediating Role of social media In Relationship between Antecedentsof online Marketing Practices and Customer Retention and Loyalty. The Mediating Role of social media In Relationship between Antecedentsof online Marketing Practices and Customer Retention and Loyalty, 15 (1). pp. 146-169. ISSN 0262-0383

Gayathiri Devi, C and Priya, D (2023) AN ASSESSMENT OF NON-PERFORMING ASSETS (NPA’S) IN PRIORITY SECTOR LENDING OF COIMBATORE DISTRICT. AN ASSESSMENT OF NON-PERFORMING ASSETS (NPA’S) IN PRIORITY SECTOR LENDING OF COIMBATORE DISTRICT. pp. 811-819.

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