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Rajasekaran, R and Umamaheswari Sankar (2018) Demonetisation and the Impact on Passenger Car Market in Coimbatore City. International Journal of Research in Business Studies, 3 (2). pp. 69-79. ISSN 2455-2992

Umamaheswari Sankar and Rajasekaran, R (2016) Booming of Automobile Industry–A Study with Reference to Passenger Car Market in India. Advances in Economics and Business Management (AEBM), 3 (8). pp. 761-765. ISSN 2394-1553

Umamaheswari Sankar Paradigm Shift in Marketing Strategies of Hotel Industry in Bengaluru, Post Covid-Customer Perspective. Paradigm Shift in Marketing Strategies of Hotel Industry in Bengaluru, Post Covid-Customer Perspective. pp. 1275-1282.

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