Kalaiselvi, S and Geetha, K S (2023) A Study on the Impact of Digitalization of Insurance sector- A Special reference to LIC on Coimbatore city. A Study on the Impact of Digitalization of Insurance sector- A Special reference to LIC on Coimbatore city, IX (9). pp. 100-105. ISSN 2583-4312

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Abstract

ABSTRACT
Digitalization has had a significant impact on the insurance sector in India, and LIC has been at the
forefront of this transformation. The use of digital technologies has helped LIC to reach a wider
audience, reduce costs, and improve customer service. For example, LIC has launched a number
of online and mobile-based services, such as e-insurance policies, online premium payments, and
claim tracking. These services have made it easier for customers to purchase and manage their
insurance policies, and they have also helped LIC to improve its efficiency and reduce its costs.
The digitalization of the insurance sector is still in its early stages in India, but it has the potential to
revolutionize the way that insurance is delivered. LIC is well-positioned to lead this
transformation, and its success will have a major impact on the Indian insurance industry.

Item Type: Article
Uncontrolled Keywords: Digitalization, Insurance sector, Life Insurance Corporation of India (LIC),
Divisions: PSG College of Arts and Science > Department of Commerce
Depositing User: Dr. B Sivakumar
Date Deposited: 18 May 2026 08:59
Last Modified: 18 May 2026 08:59
URI: https://ir.psgcas.ac.in/id/eprint/2840

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