IMPULSE FACTORS IMPACTING WOMEN ENTREPRENEURS IN THE UNORGANIZED RETAIL SECTOR: A COMPREHENSIVE STUDY

Vaishnavi, M (2024) IMPULSE FACTORS IMPACTING WOMEN ENTREPRENEURS IN THE UNORGANIZED RETAIL SECTOR: A COMPREHENSIVE STUDY. IMPULSE FACTORS IMPACTING WOMEN ENTREPRENEURS IN THE UNORGANIZED RETAIL SECTOR: A COMPREHENSIVE STUDY, 76 (1). pp. 380-384. ISSN 0387-5695

[thumbnail of 5.5.4_BBAIS_Vaishnavi M.pdf] Text
5.5.4_BBAIS_Vaishnavi M.pdf - Published Version

Download (602kB)

Abstract

Women are now recognised by Indian society, both in terms of the national economic strategy and the
accomplishment of developmental goals, including initiatives to support women entrepreneurs. Women are now
more prevalent as business entrepreneurs, which has changed the demographic characteristics of the industry.
This study examines the various demographic profiles of women entrepreneurs in Coimbatore district. This study
was conducted among 150 women entrepreneurs among Coimbatore district. The aim was to examine the
women's Motivation factors to become an entrepreneur.

Item Type: Article
Divisions: PSG College of Arts and Science > Department of Management Sciences
Depositing User: Dr. B Sivakumar
Date Deposited: 01 Jun 2026 06:51
Last Modified: 01 Jun 2026 06:51
URI: https://ir.psgcas.ac.in/id/eprint/2899

Actions (login required)

View Item
View Item