Hariharan, Ganeshan (2016) STRATEGY DEVELOPMENT BY SMES’ WHILE PRACTICING SUPPLY CHAIN WITH RESPECT TO SOUTH INDIAN TEXTILE SECTORS. International Journal of Management Research & Review, 6 (6): 12. pp. 861-870. ISSN 2249-7196

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Abstract

This paper aims at empirical study of strategy development by Small Medium Enterprises
(SMEs) while implementing the supply chain. This paper attempts to address problems, risks
faced by small medium enterprises of textile units in their supply chain and their
consequences of business performance. To have an efficient supply chain management
globally, all organizations in the arena are to meet International requirements in terms of
quality, cost, delivery and services. Primary data was collected through a structured
questionnaire based survey and the numbers of responses were 163 out of 210 people are
classified by job title and respondents are categorized by their job functions are Chief
Executive Officer, Purchasing Manger, Production Manager and Logistics Manager from
South Indian Textile Manufacturing units. The major problems are faced by SMEs while
practicing the supply chain- absence of assets, non availability of skilled labor, decreasing
product life cycle, supplier vulnerability, absence of competency in utilizing the cutting edge
technology and lack of trust among the supply chain members. This paper also explored the
SMEs feel risks while implementing supply chain which are sharing sensitive information,
fluctuating cost of raw materials, evolving the world market and transportation delay. The
consequences of strategy development positively impacts on the business performance of
SMEs. SMEs shall plan their future practices and strategies based on present position and
possibilities. While Strategizing, due Importance is to be given to issues they possess and the
risks they would need to take up. There a lot other issues which are exempted in this study
like the work culture among Employees across all supply chain partners in an SCM, green
practices, proper utilization of their representative organizations to get maximum benefits
from the government etc. The results of this paper shall be used by the SMEs to plan their
Strategies for an efficient Supply Chain Management and the Academic World shall also go
further researching the stated issues and solutions.

Item Type: Article
Uncontrolled Keywords: Supply Chain Management, SMEs and Strategy development.
Divisions: PSG College of Arts and Science > Department of Management Sciences
Depositing User: Mr Team Mosys
Date Deposited: 02 Mar 2022 09:52
Last Modified: 02 Mar 2022 09:52
URI: http://ir.psgcas.ac.in/id/eprint/528

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