IRINE JIJI, Y S (2020) A Study of Farmers’ Attitude and Intention To Cultivate Tomato For Sustainable Development. Our Heritage, 68 (1). pp. 5777-5787. ISSN 0474-9030

[thumbnail of Our Heritage.pdf] Text
Our Heritage.pdf - Published Version
Download (465kB)

Abstract

Agriculture has an important role to play in the economic development of an agrarian economy like India. It is crucial to the farmers to make informed decisions about what to grow, when to harvest. The objectives of the present study
are: to examine the reason for cultivating tomato; to analyse the cost of production in tomato cultivation; and to know the relationship between input and output of
tomato cultivation. The study focuses the farmers’ attitude and intention to cultivate tomato for sustainable development. The study was conducted in Coimbatore district with the sample size of 342 respondents during the year 2014. The area under tomato cultivation has more in Coimbatore district. The study suggests that the growers of tomato may be encouraged to adopt some measures
for value addition, including grading and standardization of the produces according to size, shape and degree of ripeness/maturity. Such a step many help the growers to get different rates for different grades instead of selling of one common lot, which led to lower returns to growers. The inadequacy of processing units in the area under study is considered as one of the major constraints in marketing of tomato. There is urgent necessity of establishing processing units in nthe areas producing surplus tomatoes. The processed tomato products can be supplied in local markets.

Item Type: Article
Uncontrolled Keywords: Tomato marketing, agricultural marketing, vegetable marketing,sustainable agricultural development, rural development, etc.
Divisions: PSG College of Arts and Science > Department of Commerce
Depositing User: Mr Team Mosys
Date Deposited: 10 Mar 2022 11:09
Last Modified: 10 Mar 2022 11:09
URI: http://ir.psgcas.ac.in/id/eprint/601

Actions (login required)

View Item
View Item
Altmetric