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Article

VIJAITHA CHRISTY, N and Shanmugha Priya, P (2024) Social Media Marketing and Its Impact on Consumer Buying Behaviour with Special Reference to Coimbatore City. Social Media Marketing and Its Impact on Consumer Buying Behaviour with Special Reference to Coimbatore City. pp. 379-386.

Gomathi, S and VIJAITHA CHRISTY, N (2021) VIEWER’S PERCEPTION TOWARDS ‘OTT’ PLATFORM DURING PANDEMIC (with special reference to Coimbatore city). International Journal of Creative Research Thoughts, 9 (8). pp. 593-693. ISSN 2320-2882

VIJAITHA CHRISTY, N and BUGADE LAXMI ARVIND (2020) PERFORMANCE EVALUATION OF RURAL ENTREPRENEURS IN COIMBATORE – AN EMPRICAL STUDY. Aut Aut Research Journal, XI (VIII). pp. 132-148. ISSN 0005-0601

VIJAITHA CHRISTY, N (2019) “PATIENT RELATIONSHIP MANAGEMENT” IN HEALTH CARE SECTORS (with reference to Coimbatore district). The International journal of analytical and experimental modal analysis, XI (XI). pp. 773-781. ISSN 0886-9367

VIJAITHA CHRISTY, N (2019) A STUDY ON CUSTOMER SATISFACTION AND BUYING BEHAVIOUR ON CLOTHING WITH SPECIAL REFERENCE TO RAYMOND IN COIMBATORE CITY. Journal of Applied Science and Computations, VI (V). pp. 4364-4368. ISSN 1076-5131

VIJAITHA CHRISTY, N (2017) A STUDY ON THE ATTITUDE OF EMPLOYEES TOWARDS HUMAN RESOURCE MANAGEMENT PRACTICES IN THE HOTEL INDUSTRY OF TAMIL NADU. International Journal of Advanced Scientific Research & Development, 4 (4): 1. pp. 60-68. ISSN 2395-6089

VIJAITHA CHRISTY, N (2016) A Study on the Operational Problems and Management of Human Resources in Hotel Industries in Tamil Nadu. International Journal of Advanced Scientific Research & Development, 3 (3): 1. pp. 44-53. ISSN 2395-6089

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