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BhuvaneswarI, V and Nimitha, K (2025) Analysing the Financial Performance of Private Banks in India Following the Implementation of Artificial Intelligence Utilizing the CAMELS Approach—with a Special Reference on Axis Bank Ltd. Analysing the Financial Performance of Private Banks in India Following the Implementation of Artificial Intelligence Utilizing the CAMELS Approach—with a Special Reference on Axis Bank Ltd. pp. 191-201.
Dr.Ramesh Kumar, N and Mr.Muneer, M (2025) Evaluating the Effectiveness of Digital Marketing Among Tourists in Southern Kerala. Evaluating the Effectiveness of Digital Marketing Among Tourists in Southern Kerala, 7 (1). ISSN 2582-2160
Hemaprasanna, S (2025) INTERNATIONAL CONFERENCE PROCEEDINGS ON INSURE TECH INNOVATIONS: IMPACT OF AI AND DIGITALIZATION ON GLOBAL TRADE INSURANCE. INTERNATIONAL CONFERENCE PROCEEDINGS ON INSURE TECH INNOVATIONS: IMPACT OF AI AND DIGITALIZATION ON GLOBAL TRADE INSURANCE. p. 42. ISSN 978-81-985657-0-9
Josephine Lalitha, J and Vaishnavi, S and Mahalakshmi, K and Nithyasri, M and AYYANAR, G (2025) AN EMPIRICAL STUDY ON THE INFLUENCE OF FACTORS AND CHALLENGES ON ORGANIZATIONAL PERFORMANCE THROUGH DEI PRACTICES IN MANUFACTURING COMPANIES. AN EMPIRICAL STUDY ON THE INFLUENCE OF FACTORS AND CHALLENGES ON ORGANIZATIONAL PERFORMANCE THROUGH DEI PRACTICES IN MANUFACTURING COMPANIES, 23 (S6). pp. 4201-4211. ISSN 1581-5374
Lissy, N S and SUMIYA, K (2025) Role Of Artificial Intelligence (Ai) In Promoting Eco-Friendly Practices Using Coconut Shell Charcoal Products. Role Of Artificial Intelligence (Ai) In Promoting Eco-Friendly Practices Using Coconut Shell Charcoal Products, 15 (3). pp. 3726-3730. ISSN 2323-5233
Lissy, N.S and SUMIYA, K (2025) Trends and Trajectory of the MSME Landscape in India. Trends and Trajectory of the MSME Landscape in India, 7 (5). pp. 1-8. ISSN 2582-2160
SARANYA, B (2025) Exploring the Perceptions and Utilization of Social Media Advertising Strategies in Contemporary Marketing Practices: A Study on Awareness and Implementation Among Businesses. Exploring the Perceptions and Utilization of Social Media Advertising Strategies in Contemporary Marketing Practices: A Study on Awareness and Implementation Among Businesses, 1 (555). pp. 973-982. ISSN 2198-4182
Santhosh, V (2025) EXPORT CREDIT INSURANCE IN STRENGTHENING TRADE. INTERNATIONAL CONFERENCE PROCEEDINGS ON INSURE TECH INNOVATIONS: IMPACT OF AI AND DIGITALIZATION ON GLOBAL TRADE INSURANCE. p. 36. ISSN 978-81-985657-0-9
Santhosh, V and Sudhakar, K (2025) CULTURAL – SENSITIVE GAMING PLATFORMS WITH MENTAL HEALTH SUPPORT. CULTURAL – SENSITIVE GAMING PLATFORMS WITH MENTAL HEALTH SUPPORT. p. 742. ISSN 978-93-48151-47-6
Saranya, B (2025) 10. Navigating the Modern World: “Wisdom from the Bhagavad Gita and IKS". 10. Navigating the Modern World: “Wisdom from the Bhagavad Gita and IKS". pp. 45-49. ISSN 978-81-987746-4-4
Saranya, B (2025) Ethical And Privacy Concerns Of Ai Applications In E-Commerce. Ethical And Privacy Concerns Of Ai Applications In E-Commerce, 24 (8). pp. 484-491. ISSN 1477-3163
Saranya, B (2025) A STUDY ON AI CHATBOTS FOR INSURANCE TRANSFORMING CUSTOMER SERVICE. A STUDY ON AI CHATBOTS FOR INSURANCE TRANSFORMING CUSTOMER SERVICE. p. 28. ISSN 978-81-985657-0-9
Suresh Babu, K (2025) An Impact of Artificial Intelligence on Economy. An Impact of Artificial Intelligence on Economy. pp. 49-57. ISSN 978-620-7-47394-6
Suresh Babu, K (2025) Modernization of India's Supply Chain: Challenges and Opportunities. Modernization of India's Supply Chain: Challenges and Opportunities. pp. 110-116. ISSN 978-81-991858-2-1
Suresh Babu, K (2025) One-Day National Level Seminar on VIKSIT BHARAT 2047: Contribution of MSME towards Youth Employment and Skilling for a Developed India. AN ANALYTICAL STUDY OF HRM PRACTICES IN MICRO, SMALL, AND MEDIUM ENTERPRISES IN TAMILNADU. pp. 22-30. ISSN 978-81-991789-6-0
Suresh Babu, K (2025) SUSTAINABLE DEVELOPMENT GOALS AND INDIA’S PROGRESS: AN ANALYTICAL STUDY WITH REFERENCE TO COIMBATORE. SUSTAINABLE DEVELOPMENT GOALS AND INDIA’S PROGRESS: AN ANALYTICAL STUDY WITH REFERENCE TO COIMBATORE. pp. 162-166.
Suresh Babu, K (2025) Sustainable Digital Technology and Ethics in an Ever-Changing Environment. Students Perception on Corporate Social Responsibility in Coimbatore District, 237. pp. 59-69. ISSN 2198-4190
Suresh Babu, K (2025) WORK LIFE BALANCE IN IT SECTOR. WORK LIFE BALANCE IN IT SECTOR, 24 (4). pp. 321-327. ISSN 0044-0477
Suresh Babu, K and BALAJI, B and SABHARISH PRANAV, K.S and SURYA, J and VARUNRAJ, T (2025) IMPACT OF DIGITAL PAYMENT SYSTEMS ON RETAIL STORES. IMPACT OF DIGITAL PAYMENT SYSTEMS ON RETAIL STORES, 24 (3). pp. 1082-1089. ISSN 0044-0477
Suresh Babu, K and LAKSHMI DHARAN, M and ISHWARYA, S and DHARANEESHWARAN, T (2025) IMPACT OF AI IN IT INDUSTRY. IMPACT OF AI IN IT INDUSTRY, 24 (3). pp. 1450-1454. ISSN 0044-0477
Suresh Babu, K and MRG KALYAAN, S and NITHIN AKASH and YASHWANT and PRAJAPATI (2025) IMPACT OF STOCK MARKET ON YOUNG GENERATION. IMPACT OF STOCK MARKET ON YOUNG GENERATION, 24 (3). pp. 1042-1048. ISSN 0044-0477
Venkatachalam, V (2025) Leveraging Machine Learning to Decode ESG Impact in Capital Markets: Evidence from the Indian Stock Market. Leveraging Machine Learning to Decode ESG Impact in Capital Markets: Evidence from the Indian Stock Market: 64833.
Vinita, N and Gowri, K and Sheela Hepsiba, M (2025) Exploring the Idea of Innovation, Corporate Social Responsibility and Company Performance with Technology as Mediator with Respect to Indian Information Technology Sector. Exploring the Idea of Innovation, Corporate Social Responsibility and Company Performance with Technology as Mediator with Respect to Indian Information Technology Sector, 15 (4). pp. 114-122. ISSN 2146-4405
Conference or Workshop Item
Geethalakshmi, R and Venkatachalam, V (2025) Entrepreneurship Challenges and Opportunities Make in India-Vision Viksit Bharat 2047. In: MAKE IN INDIA VISION VIKSIT BHARAT 2047 – AN OVERVIEW.
SURESH BABU, K (2025) SIGNIFICANCE OF CORPORATE SOCIAL RESPONSIBILITY IN ACHIEVING SUSTAINABLE BUSINESS DEVELOPMENT. In: SIGNIFICANCE OF CORPORATE SOCIAL RESPONSIBILITY IN ACHIEVING SUSTAINABLE BUSINESS DEVELOPMENT.
Suresh Babu, K (2025) INDUSTRY 5.0 – A HUMAN – CENTRIC SOLUTION. In: INDUSTRY 5.0 – A HUMAN – CENTRIC SOLUTION.
Suresh Babu, K (2025) MICRO FINANCE A FINANCIAL INCLUSION – INSIGHTS INTO INDIAN CONDITION. In: Reshaping Finance: Fintech’s Role in Corporate Sustainability.